SaaS content writing without the agency overhead
Nathan Ojaokomo is a specialist B2B SaaS content writer, not an agency. You work directly with me, get consistent quality on every piece, and pay for content, not account management.
B2B SaaS content written for
The agency problem
Why most SaaS teams look for a content agency. And what they find instead.
The appeal is clear. One vendor handles strategy, writing, editing, and distribution. You get managed output, a dedicated team, and someone to hold accountable when the traffic numbers disappoint.
Then the contract starts. The writer assigned to your account has a SaaS article in their portfolio, but they've also covered home renovation, fitness supplements, and enterprise logistics in the past 90 days. The briefing doc takes two weeks. Your account manager is responsive. The writer's first draft reads like every other SaaS blog post you've seen this year.
More B2B SaaS teams are moving away from agencies for their content. Not because agencies can't produce volume, but because volume without depth doesn't rank and doesn't convert. The teams getting results are working with writers who specialize in SaaS and nothing else.
The direct comparison
Nathan Ojaokomo vs. a SaaS content writing agency
What I write
Full-funnel SaaS content. Same scope as an agency, none of the overhead.
From awareness-stage blog posts to decision-stage comparison pages, I cover every content type a B2B SaaS content marketing agency would handle.
X vs Y articles that intercept buyers at the decision stage, before they choose a competitor.
e.g. Make vs Zapier, HubSpot vs Salesforce
Capture buyers shopping away from a competing tool. High intent, high conversion.
e.g. Best [Tool] Alternatives, [Tool] Competitors
Buyer’s guides and roundups
Best-of content for buyers who know the category but haven’t picked a winner yet.
e.g. The 7 Best Sales CRM Software in 2026
Product-led tutorials
Teach prospects to solve a real problem using your product, driving trial signups from organic search.
e.g. How to automate [workflow] with [your tool]
Long-form articles that rank for high-intent keywords and pull qualified buyers into your funnel.
e.g. TOFU, MOFU, and BOFU blog content
Revive underperforming articles and recover lost rankings faster than publishing from scratch.
e.g. Existing posts that have lost traffic or rank
Results
The numbers SaaS teams hire agencies to hit
email sign-ups from a single article in one month
2.9% conversion rate
saved by clients who replaced paid ads with content
long-term, compounding ROI
in monthly organic traffic value from content alone
tracked via Ahrefs
monthly visitors in 14 days from a single new article
zero to momentum, fast
Published work
SaaS content I've written
What clients say
What SaaS marketing teams say
Nathan is a pleasure to work with. He’s super reliable, and his work is really well researched and incredibly thorough. He always digs deep and puts the reader first.
Nathan is a detail-oriented, talented freelance writer. His work successfully matches our brand voice and feels like content created in-house. If you’re looking for a reliable, professional content writer, you can’t go wrong with Nathan.
Nathan always produces high-quality work. He’s a great writer, but also a very knowledgeable marketer. He turns in drafts on time and addresses edit requests right away.
Nathan is an exceptional writer with excellent communication skills. He consistently produces engaging, well-researched content that drives meaningful results for our business.
How it works
How it works. From first call to published article.
Simple, structured, and transparent from day one.
Discovery call
30 minutes. We align on your ICP, funnel stage, target keywords, and what success looks like. No commitment.
Research and brief
I do the SERP analysis and competitive teardown, then send a detailed outline for your approval before writing starts.
Draft and revisions
Polished first draft within 5–7 business days. Two revision rounds included. Most pieces need zero.
Publish and report
I help with on-page SEO and internal linking, then send a 30-day performance summary after publishing.
Who I work with
Who works best with Nathan
I work best with B2B SaaS companies at a specific moment in their content journey.
Content Marketing Manager
You’re scaling output but can’t afford to drop quality. You need a writer who requires minimal hand-holding. Brief once, trust the delivery.
“You’re producing 4+ pieces a month and every new writer costs you hours in edits.”
VP Marketing / Head of Content
You’re replacing an agency or a full-time hire and need senior-level output without the overhead. You want results, not retainer reports.
“Your last agency left you with more work to do, not less.”
Founder / Growth Lead
You’re building your content engine from scratch and need someone who can handle strategy as well as execution.
“You know content is the play but you don’t have time to run it yourself.”
FAQs
Common questions about choosing Nathan over a SaaS content agency
Can one writer really replace a whole agency?
For most B2B SaaS companies, yes. Agencies assign a writer, an editor, an account manager, and a strategist. But you’re usually only talking to one of them, and the writer changes every few months. I handle research, writing, SEO, and revisions myself. One contact, consistent output, no coordination overhead.
What if I need to scale to 10+ pieces a month?
I work with 3–4 clients at a time and produce 4–6 pieces per month. If you need higher volume, I’m happy to discuss what’s possible. Some clients use me as their senior writer while a junior writer or VA handles lower-complexity content.
How do you compare on price to a SaaS content agency?
Most SaaS content agencies start at $3,000–$5,000/month for a retainer. My rates start at $750 per article with no monthly minimums. You pay for what you get, and you can scale up or down without being locked into a contract.
Do you offer content strategy, not just writing?
Yes. I can help with keyword research, content audit, funnel mapping, and editorial calendar planning as part of a strategy engagement before moving into writing. It’s the natural starting point if you’re building from scratch.
Will the quality be consistent month after month?
Yes, because you’re always working with me, not a pool of writers. Brand voice, depth, structure, and tone stay consistent because the same person produces every piece.
What industries do you write SaaS content for?
My main verticals are Martech, HR tech, fintech, eCommerce, automation tools, and productivity SaaS. I’ve written for HubSpot, Zapier, Softr, Vimeo, CoSchedule, Paddle, and more.
Ready to replace your agency. Or just see if it makes sense.
Book a free 30-minute discovery call. We'll talk about your content goals, what you've tried before, and whether working together makes sense. No pitch, no pressure.