Selar gives you a lot from one account. You can sell ebooks, courses, memberships, tickets, physical products, and other digital offers while collecting payments in multiple currencies. Its free plan also means you can start selling before committing to a monthly subscription.
So, if you’re searching for Selar alternatives, there’s usually a specific reason.
Maybe you want lower fees as your sales volume increases. You might need proper appointment scheduling for a coaching business, stronger course delivery, more control over your storefront, or easier international tax handling.
I compared 12 platforms around those situations, with particular attention to creators in Nigeria and other African markets. I reviewed their official product and pricing information in August 2026. I haven’t personally used every platform here, so I’ve separated the documented features from my assessment of where each option fits.
The best Selar alternatives at a glance
| Selar alternative | Best for | Starting price |
| Nestuge | African creators who want a broad Selar replacement | Free pay-as-you-go |
| Coachli | Coaches, consultants, and paid sessions | $0/month + transaction fees |
| Mainstack | Selling digital products and services globally | No monthly fee |
| Payhip | Digital products sold to international audiences | Free + 5% transaction fee |
| Paystack Storefront | Simple digital product selling in Nigeria | Free + payment processing |
| Expertnaire | Digital products distributed through affiliates | ₦25,000/year + 10% per sale |
| Gumroad | Global digital sales with tax handled for you | $0/month + 10% + $0.50 |
| Klas | Courses and live online classes | Free + 5% transaction fee |
| Stan Store | Instagram and TikTok creators | $29/month |
| Podia | Courses, community, website, and email | From $49/month |
| Systeme.io | Funnels and marketing automation | Free |
| Shopify | Larger ecommerce businesses | From $29/month |
1. Nestuge: Best overall Selar alternative for African creators
If you want something close to Selar rather than an entirely different type of platform, Nestuge should be near the top of your shortlist.
Nestuge lets you sell unlimited digital products, host courses, accept multiple currencies, create payment plans, run affiliate programs, recover abandoned carts, send email campaigns, and customize your sales URLs.
Its free pay-as-you-go plan currently includes 500MB of storage and 500 automation runs.
That breadth gives Nestuge an advantage over alternatives that solve one slice of your creator business.
You could, for example, sell an ebook, host a course, offer installments, recruit affiliates, and send follow-up emails from the same platform.
Nestuge also supports integrations such as Google Drive, which can be useful if you’d rather host some course material outside the platform.
Nestuge has even published a dedicated Nestuge vs. Selar comparison, so the company clearly sees Selar users as a core audience.
Where Nestuge falls short
The biggest consideration is cost at scale. Nestuge charges transaction fees that vary by currency, and its current pricing page lists 7.5% for international transactions.
If your business is already generating significant monthly sales, calculate your expected fees against Selar before moving.
Nestuge pricing
You can start with Nestuge’s pay-as-you-go plan for free. The Plus plan is currently $45 per month.
Choose Nestuge when
You want a Selar-like platform with products, courses, affiliates, automations, and multi-currency selling in one account.
2. Coachli: Best Selar alternative for coaches and consultants
Coachli makes sense when part of what you sell is your time.
Say you sell an ebook for ₦10,000, a one-hour consultation for ₦50,000, and a monthly group class. Selar can help you monetize several types of offers, but Coachli builds more of the coaching workflow into the platform.
You can sell ebooks and other digital products, schedule paid one-on-one sessions, and host live classes with built-in video. Coachli also handles reminders, calendar connections, recordings, and rescheduling.
That can reduce the number of tools you need to piece together. A coach who currently uses Selar, Calendly, and Zoom has a clearer reason to consider Coachli than someone who only sells PDF downloads.
Payments are another strong fit for African creators. Coachli supports Nigerian Naira through Paystack and Flutterwave, while Stripe handles USD, GBP, EUR, and other supported currencies.
Where Coachli falls short
Coachli’s transaction model becomes expensive as revenue grows.
There’s no monthly subscription, but the platform currently charges 4% on Naira sales and 7.5% on USD and other Stripe currencies.
If most of your business is high-volume digital downloads rather than coaching, calculate those fees before choosing it over Selar.
Coachli pricing
Coachli is free to start. You pay per successful transaction rather than a monthly platform fee.
Choose Coachli when
Coaching calls, consultations, webinars, or group sessions produce a meaningful share of your revenue.
3. Mainstack: Best for selling products and services globally
Mainstack sits somewhere between a creator storefront and a commerce platform.
You can sell digital products and services, take bookings, create invoices, and manage payments from one account. Mainstack also supports country-based pricing across more than 100 local currencies.
That makes it particularly useful if your business extends beyond downloadable products.
A designer could sell a template pack and accept bookings for consulting. A writer could sell an ebook and invoice clients. A creator could combine one-time payments with installment plans.
Mainstack also lets sellers decide whether they or the customer covers transaction fees, which gives you more control over the economics of lower-priced products.
Where Mainstack falls short
Mainstack’s broader commerce focus means creators looking primarily for a deep course-learning environment may find other platforms more suitable.
Its pricing also needs closer attention once your volume grows. Mainstack says it doesn’t charge a monthly fee and lists a 3% platform fee, with payment processing fees potentially applying as well.
Mainstack pricing
There’s no monthly subscription for the core storefront. See Mainstack’s current Store pricing before calculating your expected costs.
Choose Mainstack when
You sell both digital products and professional services and want to manage them from one storefront.
4. Payhip: Best for creators selling internationally
Payhip is one of the strongest Selar alternatives if your customers are spread across multiple international markets.
You can sell digital downloads, online courses, coaching, memberships, and physical products. Payhip also gives you a storefront builder, email marketing tools, and support for several payment gateways.
The standout feature is tax handling.
Payhip automatically collects and remits digital VAT for the EU and UK as well as relevant sales taxes in the US and Canada.
That takes an administrative problem off your plate if you’re selling extensively outside Africa.
Where Payhip falls short
Payment experience is the first thing I’d investigate as an African seller.
Selar was designed around local African payment methods and currencies. Payhip relies on payment gateway integrations, so confirm that the gateway you intend to use supports your country, settlement needs, and customers before migrating.
If getting paid internationally is your main concern, I’ve also compared Payoneer alternatives for freelancers and the practical options I use or consider when receiving dollars in Nigeria.
Payhip pricing
Payhip currently offers three pricing levels:
- Free: $0/month + 5% transaction fee
- Plus: $29/month + 2%
- Pro: $99/month + 0% Payhip transaction fee
All three plans include Payhip’s core feature set.
Choose Payhip when
A large part of your audience is international, and you want digital product delivery plus automated tax handling.
5. Paystack Storefront: Best simple Selar alternative in Nigeria
Sometimes you don’t need another all-in-one creator platform.
You need a page where someone can see your product, pay you, and receive what they bought.
Paystack Storefront handles that job cleanly. It supports both physical and digital products and is currently available to Paystack merchants in Nigeria, Ghana, and South Africa.
For a Nigerian creator selling a handful of ebooks, templates, recordings, or downloadable resources, the simplicity is appealing.
Paystack’s payment infrastructure is also familiar to Nigerian customers. Local payment methods include cards, bank transfers, USSD, and other supported channels.
Where Paystack Storefront falls short
Paystack Storefront doesn’t replace Selar’s full creator stack.
It can deliver a digital product after checkout, but it isn’t designed as a full learning management system with the same course, affiliate, community, and creator-business features you’ll find in Selar or Nestuge.
That’s why I’d rank it highly for simple selling rather than for creators building a complex education business.
Paystack Storefront pricing
Creating a Storefront is free. In Nigeria, Paystack currently charges 1.5% + ₦100 for local transactions, with the ₦100 fee waived below ₦2,500 and local fees capped at ₦2,000. International transactions are 3.9% + ₦100.
Choose Paystack Storefront when
You mainly need a simple product page and reliable Nigerian payment collection.
6. Expertnaire: Best for affiliate-driven digital product sales
Expertnaire operates as a marketplace connecting digital product vendors with affiliates who promote those products for a commission. The platform reports more than 97,000 affiliates and 400,000 products sold.
If you have a high-ticket course or information product and want other people actively promoting it, Expertnaire deserves consideration.
The model can be particularly useful when your existing audience isn’t large enough to produce the sales volume you want.
Where Expertnaire falls short
You give up some flexibility in return for distribution.
Expertnaire reviews products before accepting vendors. You’ll need a sales page, give the platform access to the product for review, define an affiliate commission, and provide customer support details.
The economics are also very different from a basic storefront.
Expertnaire pricing
Vendors currently pay ₦25,000 per year, plus 10% of the product price on each sale. Affiliate commissions come out separately based on the percentage you set.
Choose Expertnaire when
Affiliate distribution is central to how you plan to sell your information product.
7. Gumroad: Best for simple global digital sales
Gumroad remains one of the most recognizable platforms for selling digital products internationally.
Its appeal is simplicity. You can create a product, share the sales link, take payment, and let Gumroad handle delivery.
The bigger advantage in 2026 is tax.
Gumroad now operates as Merchant of Record and handles sales-tax collection and remittance worldwide.
For a Nigerian creator selling heavily into the US, Europe, and other international markets, that can remove a significant amount of tax administration.
Where Gumroad falls short
The fees are high.
Direct sales through your Gumroad profile or product links cost 10% + $0.50 per transaction. If Gumroad brings you the customer through its Discover marketplace, the fee rises to 30%.
Selar also has a stronger African payment proposition, including local currencies and payment methods. Selar itself highlights those differences in its comparison of the two platforms.
Gumroad pricing
There’s no monthly subscription.
You pay 10% + $0.50 for direct sales and 30% for Discover sales. See Gumroad’s pricing page for current terms.
Choose Gumroad when
Your customers are predominantly international, and you value simple setup and worldwide tax handling.
8. Klas: Best Selar alternative for online classes
Klas works well when the product you’re selling is primarily an educational experience.
You can create and sell ebooks and courses, but the platform puts much more emphasis on teaching. Its class tools support recurring, cohort-based, and one-time schedules, with built-in recording and student dashboards.
Klas currently accepts payments in USD and NGN, and you can host unlimited classes on its free plan.
That makes it a more focused option for tutors, cohort-course creators, trainers, and educators.
Where Klas falls short
Klas is narrower than Selar.
If you sell several types of products and need a broad creator-commerce setup with deep affiliate tools, sophisticated storefront options, and wider payment flexibility, Nestuge or Selar may suit the business better.
Klas pricing
Klas has an always-free plan with a 5% transaction fee on bookings. It includes unlimited classes with up to 100 students per class.
Choose Klas when
Teaching and live classes sit at the center of your business.
9. Stan Store: Best for Instagram and TikTok creators
Stan Store puts the store where a social creator’s audience already expects to find it: in the link in bio.
You can sell digital products, host courses, take bookings, create memberships, and run a community directly from the storefront.
That makes Stan especially appealing if Instagram, TikTok, or another social platform drives most of your traffic.
Its pricing model is also different from Selar’s. Stan charges a monthly subscription and takes 0% in Stan platform transaction fees, although normal payment-processing fees still apply.
If social media is your main acquisition channel, you may also find my breakdown of Later alternatives for creators and social media teams useful.
Where Stan Store falls short
The obvious issue for an African creator is payments.
Stan’s product is built around a global creator audience rather than African payment infrastructure. Check payment processor availability and settlement options in your country before moving your audience over.
You also need to justify the fixed monthly cost if you’re still making irregular sales.
Stan Store pricing
The Creator plan currently costs $29/month, while Creator Pro costs $99/month. Both charge 0% Stan transaction fees.
Choose Stan Store when
Most customers discover you through social media, and you want checkout closely tied to your link in bio.
10. Podia: Best for courses plus email marketing
Podia is closer to running your own creator website than setting up a simple product page.
Your plan can include a website, blog, landing pages, online courses, digital downloads, communities, and email marketing. Higher tiers add affiliate marketing and upsells.
That combination makes Podia attractive when your course business has grown beyond “upload product, share link, collect payment.”
You can publish content to attract buyers, collect email subscribers, nurture them, sell the course, and host the customer experience inside the same ecosystem.
Where Podia falls short
Price is the clearest barrier.
Creators making occasional digital-product sales may struggle to justify a $49 monthly starting price plus a transaction fee on the entry plan.
African payment support also isn’t Podia’s central proposition. If local Naira payments and African settlement options are priorities, I’d put Nestuge, Coachli, Mainstack, or Selar ahead of it.
Podia pricing
Podia’s current monthly pricing starts at $49/month for Mover, which also charges a 5% transaction fee. Shaker costs $99/month with no Podia transaction fee. Annual billing lowers the effective monthly prices to $42 and $84, respectively.
Choose Podia when
You want your website, course business, community, and email marketing under one roof.
11. Systeme.io: Best for funnels and automation
Systeme.io is worth considering when marketing automation matters more to you than a creator-focused storefront.
Its feature set includes sales funnels, email marketing, online course hosting, affiliate program management, automation, a website builder, and a creator store.
Consider a creator selling a ₦100,000 course.
Rather than sending a visitor straight to checkout, you might want a free lead magnet, an email sequence, a sales page, an order bump, and an upsell after purchase.
Systeme.io is built for that type of sales process.
Where Systeme.io falls short
The extra marketing functionality creates a more involved setup.
A creator who wants to upload an ebook tonight and share a payment link on WhatsApp may get to their first sale faster with Selar or Paystack Storefront.
You should also check payment gateway availability for your country before committing your sales process to it.
Systeme.io pricing
Systeme.io has a free plan for up to 2,000 contacts with three funnels and one course. Its current paid plans start at $17/month, and the platform lists 0% Systeme.io transaction fees across its plans.
Choose Systeme.io when
Your digital-product business depends on funnels, automated email, upsells, and affiliate campaigns.
12. Shopify: Best for building a larger ecommerce business
Shopify makes the most sense when your plans extend beyond the typical creator storefront.
You can sell digital products alongside physical inventory, merchandise, subscriptions, and other ecommerce offers.
Shopify’s free Digital Products app can automatically deliver uploaded files such as ebooks, videos, songs, and graphics. You can also deliver access links for products hosted elsewhere.
That gives you considerably more room to build a full ecommerce brand around your audience.
Where Shopify falls short
You’ll have more setup to manage.
Shopify’s core platform was designed for ecommerce broadly, not digital creators specifically. Courses, bookings, communities, affiliate systems, and more advanced digital-product features may require additional apps.
If you’re selling one course and two ebooks, much of Shopify’s infrastructure may go unused.
Shopify pricing
Shopify’s Basic plan currently starts at $29/month when billed annually, with payment-processing rates depending on your country and payment setup.
There are no extra Shopify fees simply because an item is digital, although you still pay your normal plan and applicable payment costs.
Choose Shopify when
You’re turning a creator business into a broader ecommerce brand with digital and physical products.
Why consider an alternative to Selar?
Selar is already a strong option for African creators. Its current product supports ebooks, online courses, memberships, tickets, physical products, affiliates, and payments in multiple currencies.
Recent updates have added features such as product bundles and direct USD payouts for qualifying creators.
Yet, you might still have valid reasons to move.
You want a platform built around coaching
Choose Coachli if booking, payment, video calls, reminders, and consultations make up a large part of the customer experience.
You want stronger affiliate distribution
Selar has affiliate functionality, but Expertnaire’s model is built heavily around connecting vendors with a marketplace of affiliates.
You sell mostly to international buyers
Payhip and Gumroad become stronger contenders here, especially if tax handling creates extra work.
And if the sale leaves you with USD that needs to reach Nigeria efficiently, compare the options in my guide to receiving dollars in Nigeria.
You want to own a larger ecommerce operation
Shopify gives you much more ecommerce infrastructure if physical products, inventory, or an extensive app ecosystem are becoming part of the business.
You want funnels around your products
Systeme.io gives you more control over lead capture, email sequences, funnels, upsells, and automation.
If your current checkout or lead-capture setup also relies heavily on forms, I’ve compared Jotform alternatives for situations where pricing, customization, or submission limits become restrictive.
Selar vs. its alternatives: Which should you choose?
Here’s how I’d narrow the list.
Choose:
Nestuge if you like the broad Selar model but want to compare another Africa-friendly platform with courses, products, affiliates, automations, and multi-currency selling.
Coachli if you’re primarily a coach or consultant and need selling, scheduling, and session delivery connected.
Mainstack if your storefront needs to handle both products and services.
Paystack Storefront if simplicity matters and you’re mainly collecting Nigerian payments for a small catalog.
Expertnaire if an affiliate network is central to your distribution strategy.
Payhip if you’re selling internationally and want more help with digital taxes.
Gumroad if you want a straightforward global storefront and are comfortable paying higher transaction fees.
Klas if you mainly teach live classes or structured courses.
Stan Store if Instagram or TikTok sends you most of your customers.
Podia if you want a more complete creator website with email and community tools.
Systeme.io if funnels and automated selling are central to your business.
Shopify if your creator store is becoming a larger ecommerce company.
And stay with Selar if its African payment support, course tools, affiliates, currencies, and current fees already match the way you sell. Migrating customers and products takes time, so the alternative should solve a clear problem.
What should you look for in a Selar alternative?
Start with your checkout.
A platform can have an impressive feature list and still be a poor choice if your Nigerian customer can’t use their preferred payment method.
Then compare the areas that affect the way you make money:
- Supported currencies and payment methods: Check both what your customer can pay with and how you’ll receive the money.
- Total fees: Include subscriptions, platform commissions, processor charges, withdrawals, and affiliate commissions.
- Product types: Confirm support for ebooks, courses, memberships, coaching, events, or physical products as required.
- Course delivery: Look at lesson structure, video hosting, drip schedules, student management, and live classes.
- Affiliate tools: Decide whether you recruit your own affiliates or access a marketplace.
- Marketing: Compare email, coupons, cart recovery, upsells, order bumps, and integrations.
- Storefront control: Look at your domain, branding, sales pages, checkout fields, and analytics.
- Payouts: Check supported bank accounts, settlement currency, minimum withdrawals, and expected timing.
A ₦2,000 ebook seller, a ₦150,000 course creator, and a consultant selling one-hour calls have very different economics. Run the numbers using your own typical product price and monthly sales before moving.
FAQs about Selar alternatives
What is the best Selar alternative?
Nestuge is my pick for the closest overall Selar alternative for an African creator. It supports digital products, courses, multi-currency payments, affiliates, payment plans, email campaigns, and other selling features from one platform.
Coachli is the stronger choice if you make most of your money from coaching or consultations.
What is the best free Selar alternative?
Paystack Storefront is one of the simplest free options for Nigerian creators who mainly need product listings and payment collection. The Storefront itself is free, although normal Paystack payment-processing fees apply.
Nestuge, Coachli, Klas, Payhip, and Systeme.io also let you start without paying a monthly subscription, although their transaction fees or usage limits differ.
Which Selar alternative is best in Nigeria?
For a Nigerian creator, I’d shortlist Nestuge, Coachli, Mainstack, and Paystack Storefront first because each has a clear African or Nigerian payment proposition.
The right one depends on what you’re selling. Paystack is excellent for a simple storefront. Coachli fits paid sessions. Nestuge covers a broader digital creator business.
Is Paystack better than Selar?
Paystack Storefront can be better when you just need a simple way to sell a digital product and collect Nigerian payments.
Selar offers a much broader creator platform, including courses, memberships, affiliates, and other monetization tools.
Compare the job you’re asking the platform to do before comparing the companies as a whole.
Is Gumroad better than Selar?
Gumroad has a strong advantage for international tax administration because it operates as Merchant of Record and handles worldwide sales-tax collection and remittance.
Selar has the stronger proposition for many African creators because of its local payment options, currencies, and payouts.
Can I sell digital products without Selar?
Yes. Nestuge, Coachli, Mainstack, Payhip, Paystack Storefront, Gumroad, Klas, Stan Store, Podia, Systeme.io, and Shopify all provide ways to sell digital products online.
Your shortlist gets much shorter once you decide where your customers live, what you’re selling, and how you want to receive payment.
Pick the platform around how you sell
I wouldn’t move from Selar because another platform has a longer feature list.
Start with the part of your current setup that’s costing you sales, time, or too much in fees.
If coaching drives your revenue, look at Coachli. If you want an Africa-focused platform that’s broadly comparable with Selar, start with Nestuge. Paystack Storefront is hard to ignore for simple Nigerian sales. International creators should put Payhip and Gumroad on the shortlist.
Then create a test product before migrating everything.
Run a real checkout. Check the fee. Confirm how long the payout takes. Look at the email your customer receives. Try it on mobile.
You’ll learn more from one ₦5,000 test purchase than another hour comparing feature tables.
Need an alternatives article like this for your software?
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